Capture Your Signature Moment With Samsung NX500

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Samsung announced the launch of its new camera, NX500. Featuring advanced technology such as high resolution 28MP BSI APS-C sensors, 4K and UHD video recording, a best-in-class DRIMeV image processor, NX AF system III, and Samsung Auto Shot, the NX500 has the core functionality of the NX1 engineered into a portable and convenient size. Updated connectivity via Bluetooth and Wi-Fi provide users with an advanced wireless experience, as well as the ability to seamlessly shoot and share their captured experiences.

“We have recognized that taking a photograph has gone beyond just capturing moments for sentimentality and nostalgia – users want to share these moments instantly from wherever they are.” said Eugene Goh, Vice President, IT & Mobile, Samsung Electronics Singapore. “That is why Samsung has built the NX500 in such a way that caters to everyday photographers. With its compact size, revolutionary shooting and focus speed, consumers enjoy superb image quality photos, capturing signature moments in every shot.”

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Superior Image Quality – 28MP Still and 4K Video

The NX500 guarantees superb image quality and vivid photographs, regardless of the shooting scenario or subject. With its ultra-high resolution 28MP Back Side Illumination APS-C sensor, NX500 has the ability to take the perfect shot, even in low light situations. It also supports both 4K and UHD video recording, utilizing BSI APS-C sensors, the largest BSI sensor currently available, which provides more flexibility when it comes to recording movies.

The built-in HEVC Codec, one of the most advanced compression technology available, brings efficiency to the storage of video clips by compressing high quality video to half the size and the bit rate of H.264 footage, without any compromise on quality. Additionally, still images captured from Interval Capture mode can easily be converted into a UHD time-lapse video directly on the camera, without the need to transfer images to a PC.

Unparalleled Responsiveness

The NX500 is equipped with a DRIMeV processor, which is much faster than its predecessor. This feature boasts superior color reproduction, improved noise reduction and enhanced image quality, providing users with results that serious photographers crave. Combined with an innovative 28MP sensor and Hybrid AF system, users can capture even the briefest of moments by simply focusing and shooting immediately, allowing for extreme speed and flexibility. Additionally, 9FPS continuous shooting means NX500 users can easily monitor and capture ongoing action shots. Further enhancing the NX500’s action capture capability, the Samsung Auto Shot (SAS) feature uses motion detection to accurately predict when to capture the perfect shot in difficult scenarios, such as when a child fields a baseball.

Ergonomic Design and Functional Connectivity

The ergonomic design of the palm-sized NX500 allows users to carry the camera with a comfortable grasp at all times. With a Tilt and Flip up function, as well as bright vision through the display, users can easily take the perfect selfie. Also, the NX500 provides seamless wireless set-up with Wi-Fi®, Bluetooth® and NFC. With its outstanding data transfer speed and Bluetooth® functionality, users can send both large images and video files swiftly to other smartphones and tablets. This transfer of data requires a new app, “Samsung Camera Manager”, which has an improved user interface. This app can be freely downloaded from the Google Play Store.

The Samsung NX500 will come in three colors: Black, White, and Brown, and is available at all consumer electronics stores for $1,159 (with GST).

Editorial by Wilsurn “Pappardelle” Lim

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