IHG Launches “Zhou Dao” to Enhance China Outbound Travel Experience
InterContinental Hotels Group (IHG) has launched “Zhou Dao”, its global China Ready Programme for hotels around the world. IHG is capitalising on its over three decades of operating experience in China to launch “Zhou Dao”, a tailor-made programme designed to prepare its hotels to welcome Chinese travellers with a home-away-from-home experience.