Swiss performance brand, On, opens its first pop-up store in Singapore located at B2-06, Wheelock Place in the heart of Orchard Road’s shopping district. Aimed at giving athletes and runners the pleasant sensation of “running on clouds”. On’s shoes have found their way onto the feet of more than 7 million runners in over 50 countries around the world, giving them the experience of putting their best foot forward.

On developed CloudTec® Technology aimed at giving runners the optimal shoe designed specifically for soft landings followed by explosive take-offs that helps unlock their running potential. Complete with multi-directional cushioning as well as a highly adapted sole, CloudTec® Technology brings together comfort, ergonomics, and performance into one shoe.

Officially opening its doors on the 16th of February 2023, the public can find many of On’s renowned Swiss-engineered designs such as the Cloudsurfer, Cloudmonster and the Roger Clubhouse.

1. Cloudsurfer (SGD 269)

Launching in March, On’s latest edition of the Cloudsurfer comes equipped with the latest in cutting-edge CloudTec® Phase midsole technology that provides you with the gentlest heel to toe movement available on the market.

Designed with sustainability in mind, 30% of all Cloudsurfer shoes are derived from recycled materials and manufactured using water-saving dope dye technology.

2. Cloudmonster (SGD 299)

Bigger is always better, especially when it comes to providing the best comfort and performance for that easier run. On’s Cloudmonster features their largest CloudTec®, ensuring the softest of landings whilst enabling the best rebound.

Light, durable, and temperature-resistant runners will find themselves in for a wild ride when wearing the Cloudmonster.

3. Roger Clubhouse (SGD 249)

Inspired by Swiss world champion tennis player Roger Federer, The Roger Clubhouse combines next-gen technology with the nostalgia of nineties-style sneakers, giving wearers the best in all-day comfort.

Made from layers of vegan leather, the Roger Clubhouse comes equipped with CloudTec® to give wearers the best in comfort for long days and late nights.

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