Danish leather footwear and lifestyle brand, ECCO, celebrates its 60th anniversary with the opening of its seventh store in Singapore’s Raffles City on April 14, 2023. The 915 sq ft store is based on the brand’s global PRIME concept, which is inspired by ECCO’s Danish heritage and emphasizes quality, innovation, and sustainability. The store features ECCO’s signature sleek and minimalist Scandinavian design, using a mix of materials and textures in a palette of concrete grey, smoked oak, luxurious leather, and black steel.

ECCO Raffles City offers an upscale and immersive experience for shoppers, featuring a lounge area for customers to relax, try on shoes, and enjoy a cup of coffee. The store also offers an embossing service for leather goods, allowing customers to personalize their purchases. Shoppers can choose from a wide range of ECCO’s latest footwear and leather goods for both men and women, including the ECCO Upcycled Collection, which uses sustainable materials and innovative technologies to create functional and beautifully crafted leather goods.

ECCO Singapore and Malaysia’s General Manager, Mr. David To, expressed his excitement about the brand’s commitment to its founding principles of comfort, craftsmanship, and innovation, and its dedication to delivering an upscale and personalized shopping experience to customers. The store also features different zones, including dedicated areas for men’s and women’s collections, accessories, and the latest collections. The lounge area is attended to by highly trained ECCO staff and provides a respite for customers to rest and recharge.

ECCO’s latest product innovation includes the ECCO Soft 60, which features a range of styles and colors that are highly versatile and suitable for daily wear. Made from premium Nappa leather, these shoes come with soft and breathable textile lining and removable insoles with ECCO’s signature Comfort Fibre System, promoting air circulation to keep feet cool and dry.

ECCO Cozmo 60 is another innovation, using ECCO’s signature FLUIDFORM™ technology to create a one-piece slider that is both soft and flexible. These sandals also feature an anatomically-shaped footbed for the most comfortable of walks. ECCO’s 60th Edition Bags include the Pinch Bag Compact and Pot Bag Nook, which are stylish and highly versatile.

The new ECCO Raffles City store is located at #02-07 and opens daily from 11 am to 9 pm. ECCO has six other stores in Singapore, including ION Orchard, Jewel Changi Airport, The Shoppes at Marina Bay Sands, Suntec City Mall, VivoCity, and Westgate. ECCO is committed to delivering quality, innovation, and sustainability to its customers, providing an upscale and personalized shopping experience that reflects its Danish heritage and values.

Leave a Reply