SAMSONITE LAUNCHES 2024 LUGGAGE TRADE-IN CAMPAIGN FOR A GREENER FUTURE

In a bid to promote sustainable travel, Samsonite has unveiled its annual Luggage Trade-In campaign, inviting travellers to swap their old suitcases for discounts on eco-friendly luggage. Running from March 14 to April 28, 2024, at all Samsonite stores, the initiative accepts luggage of any brand, size, and condition for recycling.

This year, Samsonite has partnered with WWF-Singapore, pledging SGD10 to the Earth Hour campaign for each trade-in. Additionally, to mark Earth Hour, Samsonite will switch off non-essential lights in all its stores on March 23, 2024, from 8:30 pm to 9:30 pm.

Participants can look forward to an exclusive 30% discount on Samsonite’s Myton and Magnum Eco™ collections. The Magnum Eco™ range, in particular, is crafted from recycled yoghurt cups and PET bottles, showcasing Samsonite’s commitment to sustainability without compromising on quality or comfort.

For more information on the campaign and the eco-friendly collections, visit the official Samsonite Singapore website.

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