6 January 2013, Singapore – Hush Puppies unveils its Spring Summer 2013 Collection. This season’s vintage inspired HP1958 Collection is punctuated by color and puts a modern twist on classic silhouettes through new textures, leathers and materials. Classic, comfortable, colorful and flexible driving mocs make a confident statement in the Signature collection. “Spring 2013 marks an exciting place for our Brand as we update our popular silhouettes with playful materials and colors, making the SS13 Collection fun, vibrant, exciting and youthful.” says Dani Zizak, vice president of global marketing. “We wanted to leverage the carefree design inspiration of the season through a brand campaign that celebrates favorites.” continued Zizak. “For spring, the Go Together campaign is all about best friends and having fun. Like our best friends, Hush Puppies shoes are full of unique qualities that make them our favorites – for their comfort, inherent style and ease. The visuals of the campaign are set on bright pastels and convey the casual, approachable Hush Puppies lifestyle.”
The Hush Puppies Spring Summer 2013 Collection will be available at all Hush Puppies boutiques and selected departmental stores first quarter of 2013. (All models for Ladies are available in sizes 5 – 9 and Men’s are available in sizes 7 – 11)